10 Ways to Cut Costs at Your Next International Trade Show
At international trade shows, it’s all about tailoring experiences to the interests of visitors and exhibitors. If you go on a tour through the trade show venues during the annual Consumer Electronics Show (CES), you’ll be astonished by how products and exhibited technologies fit perfectly with the facilities with 2.5 million square feet, four luxurious halls, the best entertainment…the list goes on and on. Where’s the cost saving here, you may ask? Well, there actually is some. In fact, despite going for luxury, organizers still manage to minimize expenses by introducing paid tours for everyone who’s eager to see behind the scenes of a super techy trade fair.