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The Latest Event Industry Insights

After powering the Singapore FinTech Festival last month, we are now proud to announce that GEVME is driving the 16th International Conference on Biomedical Engineering (ICBME) held in Singapore. This conference is jointly organised by the Department of Bioengineering, National University of Singapore and the Biomedical Engineering Society (Singapore). In the past, ICBME series of conferences were successful in attracting about 700 participants from over 30 countries. The 16th edition of ICBME is held from 7th to 10th of December 2016 at the National University of Singapore.

We are proud to announce that GEVME is an event technology provider for the inaugural Singapore FinTech Festival 2016 – one of the largest financial technology (FinTech) festivals happening in Asia. Organised by the Monetary Authority of Singapore (MAS) and in partnership with the Association of Banks in Singapore (ABS), this large-scale festival brings together an exciting range of FinTech events for the international FinTech community.

Whether it’s a marketing expo or an intimate networking event, there’s no denying the power of meeting face-to-face in business. The popularity of experiential marketing has grown dramatically in recent years, meaning more and more brands are looking to make an impact at the most widely attended industry events. For event organisers, that makes meticulous planning and preparation even more vital, in order to ensure that your shows stands out.

In the rapidly evolving business sphere, traditional modes of marketing are being bypassed by more innovative and exciting approaches – but when it comes to good old-fashioned face-to-face marketing, business events can be an invaluable platform.

If you’re searching for ways to shake up your approach to marketing while harnessing the power of one-to-one engagement, in today’s post, we’re breaking down the value of business events to demonstrate how they could provide a profitable platform for SMEs.