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The Latest Event Industry Insights

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Event Management

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Table of contents:

Why should an event registration landing page be efficient?

The key elements of an efficient event landing page

Tips for optimising your landing page:

  •  Platform
  •  Design
  •  Strong landing page copywriting
  •  Call to action
  •  Usability
  •  Common mistakes

How to determine the effectiveness of your landing page

Conclusion

If you’ve ever experienced the hustle and bustle of event planning, we don’t need to explain what an undertaking it is to deal with thousands of tasks on your list at once. Still, an event registration landing page is the one thing that you simply can’t ignore. To begin this article,we’ll explore the perks of having an extremely worthwhile event registration page.

Event Technology

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The main appeal of credit and debit cards is their convenience. Rather than having to carry a wad of cash that might not cover your purchases, a card allows you to carry a single piece of plastic — or several, depending on your shopping habits. Indeed, the number of people in the United States who primarily use cash for their everyday purchases has dropped to less than 25 percent of the population, and that number continues to decline. Using a card to make purchases is simply more convenient for the consumer. Unfortunately, however, that comes at the merchant’s expense.

Event Marketing

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Email marketing is one of the most effective event tools to help you get your target audiences through the door. With the asset of online registration, event marketers can send automated confirmation letters to the attendees right after their registration has been completed. Let’s find out how to craft a lucrative event registration confirmation email sample that won’t leave anyone cold.

Event Management

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To attain maximum efficiency at events, you need a love story. By making hardware fall in love with software, you have the best chance to turn your event activities into a success. Despite the fuss about technology, it isn’t the only aspect responsible for the coordinated work at events. By bridging the gap between event software and hardware, event managers can fully cater to the needs of attendees.